Browsing: Loco

SoCal’s El Pollo Loco says it’s found a sweet spot for concerned consumers

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Fast food has struggled, but Southern California’s grilled-chicken contender, El Pollo Loco, says it is expanding after finding a sweet spot for cost-conscious consumers. Many consider the Costa Mesa-based chain’s flame-grilled chicken a step above offerings from giants like McDonald’s and Wendy’s but still more affordable than pricier options such as Chipotle and Sweetgreen. Offering…